重庆重庆自考复习资料：人力资源管理专业00182公共关系学复习章节内容第四章（3）

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        1. What are words and meaning?

        Word(it is intuitively recognizable are basic units of meaning. )

        Meaning (words represent meaning. It is included conceptual meaning and associative meaning.)

        Conceptual Meaning(概念)(is the basic meaning presented by meaningful linguistic units.)

        Associative meaning included the contents as follow:

        Connotative meaning(内涵意义): (is the communicative value an expression has in addition to the purely conceptual meaning. Such as “women”)

        Social meaning(社会意义): it is what a piece of language conveys about the social circumstances of its use. Such as “residence” and “domicile”)

        Affective meaning(情感意义): is communicated when the feelings or attitudes are expressed in language

        Reflected meaning(影射含义): it is arises in words of multiple conceptual meaning. When one sense of a word forms part of our response to another sense. Such as “the Comforter” and “the Holy Ghost” are all refer to the God.

        Collocative meaning(配置意义): it is consists of associations a word gets from those words that are often used together with it.

        Thematic meaning(专题意义): it is what is communicated by the way in which a speaker or writer organizes a message, in terms of ordering, focus, or emphasis. Such as active sentences and passive meaning.

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